My brigade spends a fair bit of time on this type of training.
I try to get different people to do equipment checks each training night, checking that the equipment is where it should be (checked against our stowage list) and that it is in working order.
It is a good way for new members to learn where things are.
During some training sessions, we do what I call "show & tell".
Each person at training is given a specific piece of equipment to locate on the appliance, bring it back to the group, tell the group what it is used for, and where it was found on the appliance.
I allocate what piece of equipment each person has to get - and I generally give them things that they may not be familiar with - eg I get a non-chainsaw qualified person to find the chainsaw safety gear.
The other part of this is that members are allowed to ask other members where the equipment is, and what it is used for - since we will normally be working as a team.
The whole exercise is fairly short and simple, and is not aimed at making people feel uncomfortable - and can be a bit of fun!
Pip